Level Up Your Gym Podcast Show Notes:
If you want your gym business to be successful there are a few strategies you need to follow to stay afloat.
I spoke with Sam Tooley, owner of Alpha Fit Club in Westfield, New Jersey to hear his biggest tips for gym owners.
Sam has successfully mastered the idea of group fitness, with his own twist.
Keeping class size small and trainers qualified.
He shared 3 tips that have kept his business successful over the years and through the pandemic.
1.) Establishing a Company Culture
It’s important for your trainers to carry the company values with them throughout their work.
This can be established during the hiring process, training, and execution.
2.) Managing the Desire for Perfection
When taking on a new venture, whether it be offering online at home workouts or selling protein powder, you may want to make sure that the process and product is perfection before releasing.
But you don’t even know if it’s worth the full investment of time and money.
Sometimes it’s worth testing the waters first before going full force in a new venture.
3.) Staying Engaged with Members
Your members want to be kept in the loop.
Understand your audience and the best ways to communicate to them.
Maybe its on social media or through email.
Checking in on your members will show that you care.
Sam elaborates on these tips on Episode 2 of the Level Up Your Gym Podcast, “How To Structure Your Business For Success – A Conversation with Sam Tooley about Company Culture and Leadership”.