How to Choose Your First Gym Location

Real Estate professional Jeremy Strifler knows the ins and outs of commercial real estate. 

As a gym owner, you’re likely going to be renting your first facility space.

But what is the right location?

Are you overpaying?

How do you negotiate with your landlord?

From his experience, Jeremy put together his top 3 tips to locating your first gym facility.

1.) Know Your Clients

We have advised you on past podcasts to create your target client avatar.

Where does this client frequent often?

Search for a location that would be ideal for your target customers.

Place yourself near neighbors that will benefit you. 

Make your location differentiate yourself from your competitors. 

2.) Don’t Buy What You Can’t Afford

Consider your first facility as your starter space.

Outgrowing your space is a positive thing.

What’s worse is paying for unused square footage. 

3.) Work With An Expert

A commercial realtor will be able to point you in the right direction in terms of location, renting, landlords, etc.

You will also have expert help negotiating the least and business terms and details.

Don’t get overwhelmed…work with an expert.

Jeremy elaborates more on how to choose your first location Episode 26 of the Level Up Your Gym Podcast, “How To Locate Your First Gym – A Conversation with Jeremy Strifler“.
 
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